February 10, 2006
Starbucks US unlike Starbucks China
As I ponder how starbucks is so successful in China when, on a PPP basis, it’s a multiple of the price, it occurs to me that Starbucks China is still a luxury brand, as McDonalds China was at first. Star China is spacious, calm, quiet, with nice chairs and ... no smoke! It’s one of the only places without smoking in China, unlike cities like NY where all bars and restaurants are smoke-free. Starbucks China is still something like a shared living room. Starbucks NY, I type as I sit in a NY Starbucks next to some phlem-gurgling fiend who I do not believe ever even bought anything, is more like a nicer transport junction.
Posted by Matt at 06:43 PM | Comments (0) | TrackBack (0)
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